"We want to make tourism the spearhead of digitization in the country," said Tourism Minister Guido Wolf on Wednesday at TMBW's press conference at the ITB in Berlin. Afterwards, he had himself explained to the Black Forest stand of the world's largest tourism fair the plans for digitizing the offers in the Black Forest.

STG Managing Director Hansjörg Mair wants to make the largest area destination in Germany together with Tourismus Marketing Baden-Württemberg fit for the future. In Baden-Württemberg, tourism experts and their service providers can fall back on one of the most extensive tourist databases. For years, the data of the POIs, the hosts, organizers, places and regions have been systematically recorded and managed centrally.

More about the press conference on the website of the Tourism Network Baden Württemberg.